Baby Boomers are Ripe for Entrepreneurship
If you access Entrepreneur magazine online, Baby Boomers will find many reasons to be inspired. Not only are Boomers able and willing to work beyond typical retirement age, they are starting businesses in record numbers. Why are Boomers in a good position to be entrepreneurs? For starters, they have years of work experience, many in high tech and computer industries. And they also are the wealthiest living generation, so they have access to startup capital.
However, this source also points out that to continue to be successful in the game, whether we stay in the workforce or pursue entrepreneurship, Boomers need to stay current on social media: We need to be proactive in learning new technologies, and be active on social media such as LinkedIn, Facebook and Twitter. We need to be aware of how to communicate virtually, for example, composing emails that are succinct yet still maintain humor and connection with others, when contact is not face-to-face.
Our own Rita McCulloch describes her experience becoming an entrepreneur in her blog How I became CEO of my own company-without my knowledge.